Tech Legends to Judge the Cloud’s Biggest Contest This Spring

CreatorCon Challenge is inspiring startups and partners around the globe to create the most innovative applications that will run on the ServiceNow platform. ServiceNow helps organizations replace the manual work patterns of the past with intelligent workflows of the future.

Winners of the Challenge will receive their share of $500,000 in investments and awards.

More than 200 entries have been submitted so far for the big cloud contest taking place this spring in Orlando, FL on May 9-11, and today we’re unveiling the judges who will join us at Knowledge17. 17-56-28

The deadline is February 15 to submit your most cutting-edge ideas to the Challenge. From blockchain to IoT to bots, we’re getting a peek into the growing competition to create on the ServiceNow platform. ServiceNow is uniquely positioned to drive ISV success with more than a third of the Global 2000 as customers and an ecosystem of the largest partners in the world.

If you become one of the lucky top three finalists, you’ll meet our esteemed judges – legends of the enterprise tech world. All three of our judges have a particular interest and expertise in enterprise SaaS, creating opportunities for startups, and applying their expert scrutiny in selecting the three apps that will be of tremendous value to ServiceNow customers.

I’m honored to announce our official panel of CreatorCon judges: 

om malikOm Malik 

As the founder of GigaOM, Om Malik is known throughout the industry for his passion, hard work and entrepreneur spirit. For years, Om worked as a technology journalist at notorious publications including Forbes, Red Herring and Business 2.0. He is currently a partner at True Ventures, a venture capital firm focused on supporting the earliest stage founders and their teams. Om’s entrepreneurial experiences along with his industry vision make him an ideal resource for enterprise startups.


BJLacklandBJ Lackland 

BJ Lackland is the CEO of Lighter Capital, a financial technology company investing in early stage software, SaaS, and tech services businesses. For the past 15 years, BJ has held positions on both sides of the fence of small business financing, including time as a VC and angel investor, the CFO of a public technology company, and an executive at startup technology companies. BJ’s experience in leading startups—and investing in them—gives him an unparalleled perspective on the complexities of starting a business from the ground up.  


DaveWeb_220x220David Webb 

David Webb is a 30-year veteran of the IT and financial services industries. Currently, David is the CIO for Equifax, where he is responsible for leading a global team of IT professionals in delivering technology strategy. David has held various technology leadership positions and was the chief operations officer at Silicon Valley Bank prior to his current position.  He also served as a vice president at Goldman Sachs.


So if you want to show your best ideas in a large public forum to top-notch judges, CreatorCon Challenge is the way to do it!

Winners will be able to significantly grow their market on the ServiceNow Store where more than one third of ServiceNow customers have purchased or downloaded at least one app since its launch in 2015.

Here’s a look at some of the entrants from around the world:

  • 112 unique companies – 41 of which are new to the ServiceNow ecosystem
  • 75 startups, 6 of which were formed for the express purpose of entering the contest
  • 40 ServiceNow partners interested in growth opportunities through our ServiceNow Ventures program
  • New developers that we look forward to welcoming to the ServiceNow family

Entries include apps in more than 20 categories including:

  • Machine logic: Workflow automation, process orchestration, and enterprise-wide asset management, learning management systems, document and content management and identity lifecycle management (ILM).
  • Machine Learning: vulnerability intelligence, natural language processing (NLP), and virtual agents to reduce time to resolution and incident volumes, and improve customer service.
  • Financial management: buy-side sales forecasting, pricing & billing, invoicing & payments, blockchain-based smart contracts.

It’s not too late to register if you act quickly! You’ll be in good company with ServiceNow’s own mission: to deliver work at light-speed. The deadline is February 15, 2017 at 8:00 PM Pacific Time. We couldn’t be more excited to see and experience the apps you create. We look forward to learning about your submission and hope to see you in Orlando!


Allan Leinwand
Allan Leinwand has built a reputation for managing the world’s most demanding clouds – in B2B and B2C. He is the chief technology officer at ServiceNow responsible for building and running the ServiceNow Enterprise Cloud – the second largest enterprise cloud computing environment on the planet. In this role, he is responsible for overseeing all technical aspects and guiding the long-term technology strategy for the company. Before joining ServiceNow, Leinwand was chief technology officer – Infrastructure at Zynga, Inc. where he was focused on building one of the largest consumer cloud computing environments used in the delivery of the company’s social games to more than 80 million players daily. He got his start as a cloud pioneer at Cisco before “cloud computing” was a term and the idea of accessing applications from anywhere was still very new. In addition to expertise in running large enterprise cloud computing environments, he also provides expertise in software engineering, quality engineering and product-market fit to companies including Spoke, Inc.; Bulletproof 360, Inc.; MapAnything, Inc.; Founders Circle Capital; and Kleiner Perkins Caufield & Byers. He is a Board member of Marin Software. Leinwand has served as an adjunct professor at the University of California, Berkeley where he taught computer networks, network management and network design. He holds a bachelor of science degree in computer science from the University of Colorado at Boulder.

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